It's Travel and Tourism week in South Dakota

8 May 2019

In some states, visitors are rushed, tourists are looked down upon, and out-of-staters are simply ignored. In South Dakota, we do things differently. We pride ourselves on making new friends, and it shows. I often hear how amazed travelers are at the kindness they feel while visiting our state, a place where a handshake and a smile are second nature.

Each May, we designate a week to celebrate the important role tourism plays in South Dakota. The theme of this year’s Travel and Tourism Week is “Travel Matters.” Its name speaks for itself, and its message is one I’ve believed for a long time. As many of you know, for years, my family and I ran a hunting lodge and a restaurant. I have so many good memories of leading hunts, eating breakfast with guests, and showing folks the joy of the outdoors.

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